Advertising, Digital Marketing, Paid Marketing

Google Ads or Facebook Ads? Which Is Right For Your Business?

The digital advertising route looks different for each business that designs a marketing plan. A common concern that most business owners have involves choosing the…

Advertising, Digital Marketing, Marketing

How to Generate Quality Content-FAST!

Producing quality content will always take time and effort. However, producing quality content on a quick, consistent schedule is something many creators strive to accomplish.…

Advertising, Digital Marketing, Google Analytics

How Does Google Analytics Help In Digital Marketing?

With a little practice, you can use Google Analytics relatively easily in the name of your website and digital marketing initiatives. In this post, we…

Advertising, Social Media, Social Media Marketing

Why Should We Use Social Media For Advertising?

Advertizing comes in multiple forms, not just TV ads or radio ads. Advertizing can also happen over social media, known as social media marketing. Social…

Advertising, business, Marketing

What Should I Do First, Logo, Or Brand Identity?

When a new company or organization requests a logo, a good designer will say: “We don’t just need a logo, we need a brand identity.…

Advertising, Digital Marketing, Social Media

What Is Call To Action (CTA) Marketing?

For years, marketers have been encouraged to include a call to action (CTA) in the marketing content they produce and distribute. A call-to-action, or CTA,…

Advertising, Marketing, Social Media

What Is Facebook Marketing?

Did you know that 96% of social media marketers consider Facebook to be one of their most important marketing tools? Facebook is now the most…

Advertising, Media Planning and Buying Services

Media Buying and Media Planning: The MBC Group Guide

Every company needs to create and distribute media content from images to podcasts to social media posts with its target audience. Your media content is…

Advertising, Marketing

9 Digital Marketing Strategies that Help Keep Business on Track

The most efficient digital marketing strategy in 2018 was social media marketing followed by content marketing with SEO (Search Engine Optimization Services) somewhere in between.…

Advertising, business, Marketing, News

The Way The Cookie Crumbles: The Next Step in Digital Marketing

Throughout the past 25 years, marketers have used third party cookies to monitor online consumer behavior. Many digital channels use cookies for targeting, advertising, and…